Monday, 8am · input: She talks. Eve writes.
A few minutes on the commute. The draft is waiting before you sit down. Margaret Okafor-Reyes, Managing Partner, Mergers & Acquisitions at Harlow & Pryce LLP, opens Eve on her phone for Wednesday's LinkedIn post. Eve asks: "You said sellers grant 90 days of exclusivity like it's a standard term. What should they ask for instead?" She taps Tap to talk and answers, and Eve transcribes as she speaks: "so, ninety days of exclusivity. sellers grant it like it's a standard term, and it isn't, it's the single biggest thing they give away in the LOI. the day you sign that, you're off the market, and, um, every conversation after that is the buyer looking for reasons to pay less. what I tell clients is forty-five days, tied to a short list of what the buyer has to deliver to keep it. and if they won't commit to that, that tells you something too."
Monday, 8:05 · draft: Your team edits instead of rewriting.
Sally Marchetti, Head of Communications, has three finished pieces waiting on her approval, each with Eve's read:
- Margaret Okafor-Reyes, LinkedIn post: "Sellers grant 90 days of exclusivity like it's a standard term." Eve's read 8 of 10.
- Tom Beaudry, LinkedIn post: "A CEO told me he'd just stay a few extra months past lease expiration." Eve's read 8 of 10.
- Hannah Goldstein, Substack: "The QSBS clock now has three finish lines." Eve's read 9 of 10.
Eve notes: "All three are in each partner's own voice. Nothing else needs you this week."
Monday, noon · approval: Approved in three minutes.
It reads like Margaret, because it is. Margaret's post: "Sellers grant 90 days of exclusivity like it's a standard term. It isn't. It's the most expensive line in the letter of intent. The day you sign, your company comes off the market, and every conversation after that is the buyer looking for reasons to pay less. Ask for 45 days, tied to a short list of what the buyer has to deliver to keep them. A buyer who won't commit to that has told you something worth knowing."
Sally comments at 11:24 am, "Reads exactly like Margaret. No edits.", and approves. Margaret gives final sign-off at 11:31 from her phone. Eve's read is 8 of 10 with Voice at 9, the post is placed for Thursday at 9:00 am, and its status moves to Final.
Rest of the week · result: The whole firm, one queue.
Sally's overview reads: "Good morning, Sally. 14 posts are on the calendar this week. 2 are waiting on you." The calendar for Oct 12 to Oct 16 shows Monday 3 of 3 published, Tuesday 2 of 4, Wednesday 0 of 3, Thursday 0 of 2 and Friday 0 of 2, with next week 20 of 20 scheduled. Waiting on her: Margaret's post on 90 days of exclusivity and Tom's post on holdover past lease expiration. 5 of 14 published so far. Monthly runway: Elena 1 week, Rebecca 2, Hannah 2, David 3.
Without Eve, most of it never goes out. With Eve, the leader spends a few minutes talking, the team edits instead of rewriting, approvals are on the record, and it's out by Monday lunch, every week, for every leader, from one queue.